The book aims to enhance the role of design as a creative agent in strengthening brands and in the differentiation of businesses as well as promoting the competitiveness of Brazilian design in the global market.

It is extremely important to portray Brazil, through the associated offices participating in the Design Brazil project, as an entrepreneurial and innovative country, relating the multiple cultural influences, the transversality and the diversity of design.

The books are sold in major bookstores across the country and can also be purchased directly through the ABEDESIGN request by email: abedesign@abedesign.org.br